TOTOWA, N.J., May 26 , 2011 – Dydacomp, a leading provider of business technology platforms for eCommerce and multichannel merchants, announced today that SiteLINK eCommerce clients experienced a double digit increase in eCommerce revenue during the first quarter of 2011 compared to the previous year. This growth was in line with the eCommerce industry that, as a whole, saw a 12% increase in eCommerce revenue during the first quarter of 2011 over the same period a year ago, according to comScore Inc. The average SiteLINK store’s growth was fueled by an impressive 11% increase in orders per day, as well as a continuing uptick in average order size throughout the first quarter of 2011.
“SiteLINK eCommerce merchants experienced an impressive holiday season that was able to jump start the strong eCommerce growth for the first quarter of 2011. SiteLINK eCommerce users recognize the value of the online marketplace to their business and strive to exceed consumers’ expectations for online shopping. SiteLINK merchant’s ability to streamline all eCommerce processes allows them to focus on growing their eCommerce revenues and not worry about the insignificant details,” said Al Pascale, Dydacomp Manager of eCommerce Services. “SiteLINK eCommerce merchants are able to capture these sales and illustrate to all small and medium sized merchants that there is an opportunity for online sales revenue regardless of business size and vertical.”
This trend appears to be continuing into the second quarter across all verticals, while certain verticals are showing a stronger than average growth at the start of the second quarter. For example, SiteLINK jewelry merchants saw a 46% increase in ecommerce revenue during the first month of the second quarter compared to the previous year. These jewelry merchants also experienced an impressive 80% growth in average order size year-over-year during April 2011. Another vertical that experienced a promising start to the second quarter was the SiteLINK home furnishing merchants. These merchants saw ecommerce growth with a 21 % increase in online revenue in April 2011 and a 23% increase in average order size year-over-year.
“The eCommerce industry continues to grow and become a more attractive channel to consumers as online shopping provides a more convenient shopping experience with lower prices. The first quarter growth seen across the eCommerce industry serves as proof,” continued Pascale. “SiteLINK eCommerce merchants are able to capitalize on the Multichannel Order Manager’s comprehensive feature set through the seamless integration to capture online revenue. Dydacomp provides multichannel merchants the tools to succeed in the competitive eCommerce channel, and SiteLINK merchants are surpassing our expectations. “
Dydacomp will be demonstrating SiteLINK eCommerce and Multichannel Order Manager at the Internet Retailer Conference and Exhibition in San Diego June 14 – 17 at Booth 1204.
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