Posted by: Molly Griffin, Marketing Associate
Online shoppers have spent nearly $25 billion so far this holiday season, up 15% from a year ago reports ComScore in its latest estimate. It is vital for eCommerce merchants to ensure the integrity and performances of their websites to enable them compete for their own share of the online holiday spending.
Dydacomp CEO Fred Lizza recently wrote an article for Multichannel Merchant advising businesses on how they can enhance the performance of their eCommerce websites during the busy holiday season.
“With an estimated 226 million people having shopped online over the Thanksgiving week, it signaled the start of the busiest ecommerce holiday season ever. Each day moving forward through Dec. 31 will present an opportunity to further increase holiday sales and grow revenue. For those retailers who depend on their ecommerce sites to deliver added holiday revenue throughout the season, ensuring those sites are optimized to operate effectively under heavier than normal volumes is of the utmost importance.
To meet the demands of online holiday consumers, retailers are preparing their sites through the following means to ensure they are prepared throughout the holiday season for the increased traffic they’ll see. The following precautionary measures should enhance website performance…”
Click here to continue reading this article to learn Fred’s 6 tips to enhance website performance during the holiday season.